Gates to Goals: Global Flavors & Finds

For the Gates to Goals: Global Flavors & Finds, I supported the environmental design rollout for a large-scale FIFA 2026 airport activation at Hartsfield-Jackson Atlanta International Airport.

This was a major project with a wide visual footprint, extending throughout the airport across multiple terminals and concourses. With thousands of travelers moving through ATL daily, the activation needed to feel bold, cohesive, and easy to experience at scale.

The campaign brand was already established, and my role was to help translate that identity into the physical airport environment. I developed layouts for large-format activation pieces including 3D photo moments, branded arches, and column wraps.

Because of the size and visibility of the project, each piece had to work both as part of a larger campaign system and as a standalone visual moment. The designs needed to hold impact from a distance, support wayfinding and engagement, and create photo-ready touchpoints for travelers moving through one of the busiest airports in the world.

The final activation helped bring the Gates to Goals experience to life at airport scale, connecting FIFA, global culture, food, shopping, and Atlanta hospitality through immersive environmental graphics travelers could walk through, interact with, and photograph.